Only The Paranoid Survive

This is one of those book titles that raises eyebrows.  I read it in the early 2000’s. And raised my eyebrows.  In that “oh wow” kind of way. The author of this book, Andrew Grove wasn’t really advocating a state of paranoia.  He was helping readers understand what he called a “Strategic Inflection Point” that occurs when massive change happens and […]

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Ask Yourself This

Dirk Beveridge shares: “Forbes talks about Amazon Business’s momentum.  If the press were to write about your momentum, what would that story-line be?” What a fantastic question for two reasons.  One, this helps you find your “one thing.”  And two, assuming it points to positive momentum–it tells you what to leverage. Simple. Direct. Compelling. What’s your answer?

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